Why You Should Care About Your Broker’s Support Team

By Robert Bowman | Posted On Jul 12, 2018

When it comes to the sale of your boat or yacht, it’s natural to want to recoup as much of your investment back as you can as quickly as possible. The speed at which your boat sells is especially important if you happen to have your eye on another vessel and need to sell the current one first. There are a lot of choices out there when selecting a broker to help you with this (more than 150 at United alone!) and making a decision can be difficult. An important thing to look for is whether or not the yacht broker is part of a professional brokerage firm and has a good support team behind them.

Many yacht brokers are trained on how to sell a boat and boating safety, but are they proficient in adding it to the MLS, navigating the closing paperwork, and effectively marketing your yacht? United Yacht Sales has one of the top support teams in the industry to help our yacht brokers with every aspect of making sure the listing and sale of your boat goes as smoothly as possible. Not only do our clients get a much higher level of service with a support team behind them, but is also frees up the broker’s time to focus on following up with leads and getting your boat sold quickly. Here are 3 ways the United Yacht Sales Support Team helps you behind the scenes:

1.) The Advantages Of A Listing Coordinator

When you list your boat for sale, you expect it to be on the website right? And Yachtworld? Each listing can contain over 100 different specifications about the build, the engines, the condition, and more. Then you have the descriptions to enter about the salon, the flybridge, the engine room. Creating a list for a website and for the MLS can take hours to get right, especially if there are a lot of high-resolution photos that need to be re-sized and organized. Want your listing to show on more than just Yachtworld? Get ready to do the same thing over two and even three times. This tedious process leaves a lot of room for error so United has a process to getting our client’s listings live fast and accurate. The United Listing Team also knows exactly what information to include and how to format it so that it shows towards the top of the search results on MLS websites like Yachtworld. All of this is left up to the trained professionals in house so that your United yacht broker is free to find the buyer for your boat.

2.) A Professional Marketing Team Makes All The Difference

You might have the most desirable boat available on the market, but if it’s not getting the visibility it needs to sell you might be stuck with it for longer than you should. Brokers on their own and even the smaller brokerage firms out there don’t have the financial capability to hire a professional marketing executive, let alone a team of people. United Yacht Sales has recruited one of the top teams in the industry who work tirelessly to make sure your listing is marketed appropriately. From designing print ads in top magazines to the latest cutting-edge digital marketing strategies, the United Yacht Sales supports your yacht broker by putting together a specific marketing plan for your listing and then helping him with weekly reporting on how well it’s doing. This allows your United broker to keep you informed throughout the entire process.

3.) Closing Time Is No Sweat

Closing on a yacht requires someone who is detail-oriented, thoroughly trained on the laws and regulations, and has experience to have seen every possible scenario. The United Yacht Closing Team has an average tenure of 15 years in the business and has closed a combined 5,000 transactions. It is one of the reasons that many of the brokers at United joined the team, so they could focus on what they do best – sell boats. Nothing is more frustrating than going through the search of finding the perfect boat, the cost of survey, and the negotiations, only to get to the closing table and find that something was missed. Don’t leave your boat purchase or sale to chance. Before you list your yacht with a broker, find out what kind of team is supporting them. Having yacht closing software helps, but it can’t replace the experience earned through countless transactions. Find a professional brokerage team with an experienced group of closing assistants to guide you through the process.

For more information on the advantages of listing with United Yacht Sales, give our main office a call at 772-463-3131 and we will direct you to a United broker in your area. With over 150 brokers worldwide, United has the largest network of buyers and sellers in the industry. Combined with our experienced marketing team, there is no better company to list and sell your boat or yacht. Let us do a free market evaluation on your boat and let you know what it’s worth today.